"After I graduated I became the Director of Marketing and Public Relations for a successful software company due to the Job Placement assistance at the College. I was able to come in and start in an executive position only because of what I had learned. In the six months I've been working here, we have increased sales by 40% over the previous year."
— Kevin McAdam
Degree Program Graduate
The selling process from product knowledge, prospecting, sales presentations, and personal selling skills are covered. The program includes basic study skills, communications skills as well. Role playing and drills on sales techniques and sales situations are used to help the student apply the knowledge to personal selling situations.
A faculty-supervised Final Practical Application requires the student to use the knowledge and skills learned to design sales presentations and make sales in a business organization.
This program is recommended for people employed in sales who want to improve their personal selling ability.
Program: Sales Basics
Instructional Clock Hours: 160
- Basic Study Manual
- Improving Business Through Communication
- How to Create Want for Your Products Through Effective Sales Techniques
- Sales Basics Final Practical Application