"When I started out, I was an eccentric artist with no connections, no business savvy, and like most artists in my industry, I didn't have much affinity for the business side of fashion-just a burning desire to create an effect with my work. Then I was introduced to Hubbard Management Technology and using Hubbard PR and Marketing principles my company grew 500 percent in six years. It is now being a multimillion-dollar company."
— Craig Taylor
The selling process from product knowledge, prospecting, sales presentations, and personal selling skills are covered. The program includes basic study skills, communications skills as well. Role playing and drills on sales techniques and sales situations are used to help the student apply the knowledge to personal selling situations.
A faculty-supervised Final Practical Application requires the student to use the knowledge and skills learned to design sales presentations and make sales in a business organization.
This program is recommended for people employed in sales who want to improve their personal selling ability.
Program: Sales Basics
Instructional Clock Hours: 160
- Basic Study Manual
- Improving Business Through Communication
- How to Create Want for Your Products Through Effective Sales Techniques
- Sales Basics Final Practical Application